Аннотация:The craze of social media is clearly visible in humans in this ever-increasing generation of current digitalization, globalization, privatization, and liberalization.Social media is attracting a large number of people for various purposes, and its influence, which is immense, is growing every day.Social media is readily available for contributors to any network to pursue their passion.In every field, the importance of social media is increasing very quickly.The general public is getting news and data about people through social media, due to which their dependence on published and electronic media is decreasing.Freedom of expression in social media is the unrestricted ability of any subject to express views and to seek, capture, and convey information through any method, regardless of its boundaries.In a democratic nation like India, every citizen has the freedom to use social media to clarify issues and spread statistics.In social media, we can add something, uplink it, comment on it, like it, rate it, and many more.We have this freedom as a fundamental right under the Indian Constitution of India.This paper is going into more detail about what social media is and the different types of it that customers are empowered to access and use.Furthermore, the paper gives a brief dialogue on the glorious and evil components of social media as well as its misuse.This paper also discusses the advantages and disadvantages of social media and social media censorship.This paper discusses the impact of social media on its massive use by enterprises and their current powerful connectivity with customers.