Аннотация:In this essay, I examine how people in a preservation community perform and articulate performances of modern lighthouse keeping. I argue that keeping presents an alternative approach to metacultural agent performances and constructions of cultural memory. Keepers perform lighthouse tourism strategically in relation to heritage tourism to keep lighthouses and lighthouse culture alive, and in so doing, provide a window into tourism as performance, a critique of the heritage tourism frame, and a possibility for rethinking theorizations of authenticity, heritage, and tourism in performance studies. Keepers' performances provide a model for theorizing the production of heritage and tourism performance.