Аннотация:Salient issues for Latino students on predominately White university campuses are identified and discussed. In particular, university counseling center (UCC) service providers can help diminish or diffuse educational and social difficulties of Latino students by considering psychosociocultural issues in counseling, such as university cultural environment, ethnic identity, acculturation, and social support from family and mentors. These concepts are illustrated and discussed through vignettes. Specific strategies for UCC service providers are also presented. Finally, attitudes and beliefs, knowledge, and skills necessary to provide competent psychosociocultural services to Latino students are identified.