Библиографическое описание:Dynamic perspectives on globalization and sustainable business in Asia / editor Patricia Ordóñez de Pablos. - Электрон. текстовые дан. - Hershey : IGI Global, 2019. - 1 online resource. - Загл. с титул. экрана. - ISBN 9781522570967. - ISBN 1522570969 : Б. ц. - Текст : электронный. Перевод заглавия: Динамичный взгляд на глобализацию и устойчивый бизнес в Азии Примечания о происхождении: Коллекция цифровых книг Ebsco ebook (централизованная подписка 2023 г., бессрочный доступ). НБ СФУ
Аннотация:This book brings together academics, researchers, lecturers, decision makers, policy makers, and practitioners to share new theories, research findings, and case studies, to enhance understanding and collaboration in business, management and technology in Asia now and in the future. The book focuses on Asia, with a special attention to South East Asian countries.
Эта книга объединяет ученых, исследователей, лекторов, лиц, принимающих решения, политиков и практиков, чтобы поделиться новыми теориями, результатами исследований и практическими примерами, чтобы улучшить понимание и сотрудничество в области бизнеса, управления и технологий в Азии сейчас и в будущем. Книга посвящена Азии, особенно странам Юго-Восточной Азии.
Determinants of customers' perceived value in the fast food industry for global brands in Malaysia : customers' perceived value in the fast food industry for global brands in Malaysia
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Determinants of financial literacy among Indian youth : determinants of financial literacy
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Market development strategy for India's rail company IRCON in Asia, Africa and Middle East
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Relationship quality and customer demographics in Indian retail
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Impact of manipulative character of direct to consumer promotion
Jayarani Pandey, Saibal Saha, Ajeya Jha
An empirical note on comparative perceptions of Indian patients and physicians in direct-to-consumer promotion of pharmaceutical products
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Mergers & acquisition by Indian firms : managerial perspectives on challenges and solutions
Som Bhattacharyya
Expats in India : perspectives on difficulties of doing business in India and its implications of having born global firms from India
Som Bhattacharyya
Trucker value perception and manufacturer value offering in Indian truck market : business model through value perspective
Abhijit Sarkar, Ajeya Jha, Diganta Mukherjee
Relationship quality and customer demographics in Indian retail
Ekta Duggal, Harsh Verma
Efficiency of entrepreneurship education at the collegiate level
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Facebook as marketing tools for organizations : knowledge management analysis
Siti Farzana Jaman, Muhammad Anshari
The case of Australian reluctance with the Chinese belt and road initiative
Mona Chung, Bruno Mascitelli
Digital banking services in rural India : a customer's perspective
