) and process (i.e. the whole customer experience e.g. a visit the Disney World). The term was coined by Neil H. Borden in his article The Concept of the Marketing Mix in 1965. I think 4P is a traditional structure, but 7P-struture characterizes marketing...
of Neil H.Borden's Marketing Mix is Place. Place is also known as channel, distribution, or intermediary. It is the mechanism through which goods and/or services are moved from the manufacturer/ service provider to the user or consumer. Product...

, продолжительность жизни, образование, соблюдение закона, коррупция и стабильность государственного управления (O’Neil, 2011). К 2010 г. Бразилия получила наивысший по BRIC результат – 5,5. Значения индексов для остальных стран: Китай – 5,4, Россия – 4,8, Индия...
://www.economist.com/node/15731508 4. The BRICs. The trillion-dollar club. // Economist.com magazine. 2009. http://www.economist.com/node/15912964 5. Puns and punditry. How the BRICs were baked. //Economist.com magazine. 2011 http://www.economist.com/node/21541390 6. O’Neil, J...

. 151(1) URL: http://www.legislation.gov.uk/ukpga/1981/54/contents 2 Civil Procedure (Amendment) Rules 2000 (Statutory Instrument 2000 No. 221, L. 1) URL: http://www.opsi.gov.uk/si/si2000/20000221.htm. 3 Neil H. Andrews. Multy-Party Litigation...
:http://www.bailii.org/ew/cases/EWCA/Civ/2001/2017.html 5Boake Allen Ltd & Ors v. Revenue and Customs [2007] UKHL 25 (23 May 2007) at [33] URL: http://www.bailii.org/uk/cases/UKHL/2007/25.html 6 Neil H. Andrews. Op. cit. P 11. 7 1.The Civil Procedural Rules (Incorporating the 67th Update...

. European cooperation in plant phenology / T. H. Sparks, Ⱥ. Menzel, N. C. Stenseth // Climate Research. – 2009. – № 39. – Ɋ. 175–177. 67. Wolkovich, M. E. Back to the future for plant phenology research / E. M. Wolkovich, A. K. Ettinger // The New...

the subject". By either description the fanatic displays very strict standards and little tolerance for contrary ideas or opinions. In his book "Crazy Talk, Stupid Talk", Neil Postman states that "the key to all fanatical beliefs is that they are self...

). References 1. MacNeil S. Progress and opportunities for tissue-engineered skin. Nature 2007;445:874-80. 2. MacNeil S. Biomaterials for tissue engineering of skin. Materials Today 2008;11:26-35. 3. Canto`n I, Cole DM, Kemp EH, Watson PF, Chunthapong...
J, Ryan AJ, MacNeil...

unexpected- ly placed in the volume The Heartland of Asia (Ettinger, 1973), with exploration of Siberia being the focus of attention. These facts are indicative of SIBERIA be- ing an important node in the English-language frame RUSSIA. Yet, it is exactly...
Journey in Southern Siberia. Boston, Little, Brown, and Company. Ettinger, N. (1973). The Heartland of Asia. London, Aldus Books Limited. Forsyth, J. (1994). A history of the peoples of Siberia: Russia’s North Asian Colony 1581-1990. Cam- bridge, Cambridge...

scale was euro-centric [5]. Along with that, we can agree with McNeil, who has noticed, that «… quite another aspect of their work seems to be more important, as far as О. Spengler and A. Toynbee have put European and non-European civilizations...
. 5. О. Spengler. The Dawn of Europe / О. Spengler. – Moscow: Mysl', 1993. 6. W. McNeil. Changing Image of the World-Wide History / W. McNeil // the Time of Peace. Almanac. Issue 2. Structures of History. – Novosibirsk: The Siberian Chronograph, 2001...

ɢɡɞɚɧɢɟ / ɇ. Ⱦ. Ɋɭɫɶɹɧɨɜɚ. – Ɇ.: ɇɚɭɤɚ, 2003. – 320 ɫ. 8. Neil, P. H. Dependence of coal liqufaction behaviour on coal characteristics. 9. Liquefaction of a large set of high-sulphur coal samples [Text] / P. H. Neil, L. J...